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Lifestyle Trends

Whether it be health and wellness, emerging cuisine or consumer entertainment, aspects of consumer lifestyle are constantly shifting to accommodate personal needs and new priorities. From developments surrounding millennial lifestyle, health innovations and nutritional living, Trend Hunter’s lifestyle category will showcase what’s happening in the world of modern consumers.
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Halloween Carbonated Drink Packaging
Halloween Carbonated Drink Packaging
Tango and 7UP's Two-Litre Packs Get a Spooky Redesign
Tango and 7UP are getting into the Halloween spirit with newly themed two-liter packs that bring the holiday to life through playful, limited-edition designs. Featuring fangs, bats, and witches’... MORE
Seasonal Cranberry Ginger Chutneys
Seasonal Cranberry Ginger Chutneys
Trader Joe's Has a Festive New Cranberry Ginger Chutney
Cranberry sauce is a holiday staple, but Trader Joe’s wants to give you a way to kick things up a notch this year with the launch of its new Cranberry Ginger Chutney. A delicious twist on the... MORE
User-Friendly Finance Trackers
User-Friendly Finance Trackers
Flooz Simplifies Budgeting by Tracking Expenses and Finances
Flooz is a user-friendly finance app designed to streamline personal budget management, made for those who struggle to manage, or wish to maintain their spending. Tailored for individuals seeking... MORE
Brown Butter Chai Drinks
Brown Butter Chai Drinks
Jeff’s Bagel Run Has a New Brown Butter Chai Drink for the Holidays
The growing Florida-based bagel concept Jeff’s Bagel Run recently unveiled its new holiday menu and it includes festive sippers like the Brown Butter Chai, Peppermint Mocha, and Blueberry Frost... MORE
Board Game-Inspired Coffees
Board Game-Inspired Coffees
Scooter’s Coffee Has a New CANDY LAND Menu for the Holidays
Scooter’s Coffee is serving up a taste of nostalgia with the debut of its new CANDY LAND menu. Inspired by the iconic Hasbro board game, the new CANDY LAND menu consists of seven extra sweet new... MORE
3D Art Communities
3D Art Communities
Sparlit is the First Social App for Sharing and Interacting with 3D Art
Sparlit is a social media platform dedicated exclusively to 3D art, appealing to the modern world of design. Designed for artists and enthusiasts, it allows users to create, share, and interact with... MORE
Dairy-Free Eggnog Lattes
Dairy-Free Eggnog Lattes
Dunn Brothers Coffee Has a New Brown Sugar Oat Nog Latte for the Holidays
Following in the footsteps of other quick service coffee chains, Dunn Brothers Coffee has just unveiled its 2024 holiday lineup and this year’s menu include exciting seasonal sippers like the... MORE
Blended Gingerbread Cookie Coffees
Blended Gingerbread Cookie Coffees
Ziggi’s Coffee Has a New Frosted Gingerbread Drink Available
The growing coffee shop franchise Ziggi’s Coffee just unveiled its 2024 holiday lineup and this year’s offerings include the Eggnog Latte, Candy Cane Crunch drink, Frosted Gingerbread drink,... MORE
AI Mental Support
AI Mental Support
Soulreply Offers AI-Powered Psychological Support for Personal Growth
Soulreply is an AI-driven platform providing round-the-clock psychological support aimed at enhancing mental well-being. Designed to complement traditional therapy, Soulreply offers users a... MORE
Pink Candy-Flavored Sodas
Pink Candy-Flavored Sodas
Mountain Dew's 2024 Voo-Dew Flavor is 'Pink Fruit Candy'
For those who have been eagerly awaiting an update, Mountain Dew recently revealed that its 2024 Voo-Dew flavor is actually ‘pink fruit candy.’ Since 2019, Mountain Dew has been... MORE
Gamified Storefront
Brands are gamifying brick and mortar stores for the retailtainment trend
Trend - Brick-and-mortar storefronts are adding elements of gamification and entertainment to improve the in-store shopping experience. These 'retailtainment' initiatives add immersive experiences and interactive elements to increase consumer engagement and pull the focus away from simply spending money.

Insight - It is undeniable that the convenience and accessibility of online shopping leads to more consumers opting to simply shop online each year. While some who prefer in-store shopping value being able to physically touch, or try, an item before purchasing it, others are attracted to the social aspect of in-store retail. These features alone do not add enough value to pull online shoppers back to physical stores. This is leading to 'retailtainment,' brands debuting immersive in-store experiences.
Workshop Question - How can we integrate gamification and entertainment into our physical spaces to create a more engaging and immersive experience for our customers?
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Popularity
Activity
Freshness
Patterns
Megatrends
Hand-Crafted Thanksgiving Pies
Hand-Crafted Thanksgiving Pies
Crumbl Has Introduced a New Pie Preorder Program
With November now in full swing, Crumbl is turning its attention to Thanksgiving with the launch of a new pie preorder program. For the first time ever, Crumbl will allow fans to pre-order its hand-... MORE
Single-Serve Butter Cakes
Single-Serve Butter Cakes
Crumbl's New Butter Cake is Topped with Vanilla Bean Whipped Cream
Crumbl just unveiled its latest baked goods menu and this week’s offering includes the tasty new Butter Cake. While Crumbl’s weekly treat lineup usually includes six different options,... MORE
Multisensory Cocktail Menus
Multisensory Cocktail Menus
Synaesthesia Inspired the Spectrum Cocktail Menu at Fitz’s
Synesthesia, the neurological phenomenon where stimulating one sense involuntarily triggers another, such as experiencing color as sound, inspired the Spectrum cocktail menu. Found at Fitz’s, the... MORE
Regenerative Vodka Spirits
Regenerative Vodka Spirits
Sapling's New Vodka Uses Wheat Grown Within a Mile of the Distillery
Sapling, the world’s first climate-positive vodka distilled from 100% British wheat, added Regenerative Vodka to its portfolio featuring wheat grown within one mile of the distillery. The... MORE
Bergamot-Infused Chocolates
Bergamot-Infused Chocolates
Holiday Chocolate Oranges Inspired Raaka Chocolate's Winter Citrus
Inspired by the holiday chocolate orange, Raaka Chocolate created Winter Citrus, a limited-batch unroasted dark chocolate bar with 53% cacao. Featuring coconut milk chocolate infused with bergamot,... MORE
Braille Advent Calendars
Braille Advent Calendars
Purdys Chocolatier Launched an Accessible Advent Calendar
Purdys Chocolatier, which introduced the Holiday Braille Box in 2021 to make beloved holiday treats more accessible to the blind and partially sighted community, launched a Braille Advent Calendar... MORE
AI-Enhanced Tasting Kits
AI-Enhanced Tasting Kits
Diageo FlavorPrintConnect Offers a New Experience of Scotch Whisky
Diageo FlavorPrintConnect is a new technology that brings a multi-sensory experience to whisky tasting kits paired with an AI-enhanced digital masterclass. This platform is behind the new Single... MORE
Portable Olfactory Training Sets
Portable Olfactory Training Sets
The Olfki Kit Offers Aromatherapy from Anywhere
The Olfki Kit is a portable aromatherapy set crafted with the power of essential oils at its heart to provide consumers with a way to access their benefits from virtually anywhere. The kit comes in... MORE
GLP-1-Focused Nutritional Supplements
GLP-1-Focused Nutritional Supplements
Replenza's GLP-1 Support Restores and Replenishes Nutrients
Replenza caters to those using GLP-1 medications by filling critical nutritional intake gaps often overlooked in standard weight loss programs. The brand’s approach extends beyond that of a... MORE
Holiday-Themed Tour Buses
Holiday-Themed Tour Buses
Brigit’s Bakery Hosts a Grinchmas Afternoon Tea Sightseeing Bus
Brigit’s Bakery presents the limited-time ‘Grinchmas Afternoon Tea Bus Tour,’ offering a seasonal sightseeing journey aboard classic double-decker Routemaster buses. Along the way,... MORE
Collaboration Content Creator Wraps
Collaboration Content Creator Wraps
Justine’s Sweet Heat Wrap is at Just Salad
Justine’s Sweet Heat Wrap has been created in partnership between culinary content creator Justine Doiron and Just Salad as a special edition menu item perfect for plant-based consumers to try out.... MORE
High-Value Grocery Meal Deals
High-Value Grocery Meal Deals
The Lidl Thanksgiving Meal Special Has 20 Items to Feed 10 People
The Lidl Thanksgiving Meal Special is a new offering from the grocer for consumers in the US to take advantage of that will provide them with a low-cost way to create the perfect dinner this holiday... MORE
Heritage-Honoring Holiday Chocolates
Heritage-Honoring Holiday Chocolates
Purdys Chocolatier Holiday Range Has Three Advent Calendars
The Purdys Chocolatier holiday range has been announced by the 117-year-old Canadian chocolate brand as a series of sweet treats that pay homage to the company’s heritage. The product range... MORE
Comforting Winter Cafe Menus
Comforting Winter Cafe Menus
Ellianos Coffee Winter Menu Includes Four Treat Options
The Ellianos Coffee Winter Menu has been announced by the specialty coffee brand as a series of options perfect for satisfying consumer preferences for seasonal treats. The menu consists of four... MORE
Cowboy-Themed Dairy Pop-Ups
Cowboy-Themed Dairy Pop-Ups
MilkUP will Host a County Fair Pop-Up in Toronto
MilkUP will host a cowboy-themed county fair pop-up event in Toronto this November at Wychwood Barns, following the success of its annual ‘Cownty Fair’ event in Ottawa, which returned... MORE